BRANDING SERVICES

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Looking for the best Branding Services available in Toronto? Look no further. We got you covered at Little Dragon Media.

Why branding is so important? Branding is vital to any business because it makes a memorable and lasting impression on your consumers. Branding distinguishes your company, product and/or services from your competitors. Branding clarifies what it is that you offer, and what makes your brand the better choice.

How is brand marketing different in today's marketplace? Years ago, branding was simply defined by elements such as your brand name, slogan, design, and your logo that helps to distinguish your company, your product, and/or your service from others within the marketplace...

In today's market, branding is much more complex... and even more important to the success of your brand.

Branding in 2020 has been broadened across the board, from slogans and design, to packaging and signage, to web design, to monthly newsletters, press releases, social media platforms, etc... branding in today's marketplace must be kept consistent across all of these channels/elements to help establish your brand in the eyes and minds of your consumer... which in turn helps ensure the building of your brand awareness, brand loyalty and ultimately brand sales.

Branding should be flexible enough for designers to be creative within brand guidelines, but also rigid enough to keep your brand consistent and easily recognizable to your audience. Brand consistency is the key to building your brand... especially when extending your brand across multiple platforms (print, online, video, etc.).

A great brand does so much for your business. A great brand developed through a sound brand strategy clearly delivers your message to the world, confirms your brand's credibility in the marketplace, helps you emotionally connect with your audience, motivates the buyer to make a purchase, and creates invaluable brand loyalty.

Let Little Dragon help take your new or existing brand to new heights with effective and proven branding services from our experienced brand specialists, marketing gurus, creative copywriters, and cutting-edge design team.

- FEATURED ON -

OUR BRANDING PROCESS

MARKET
RESEARCH

The branding process always starts with research, that way we are aware of everything about your product/service and the marketplace that your brand will be competing in.

DEFINE
YOUR BRAND

Next, we help you define what your brands core values... What does your brand stand for, what makes it unique, what benefit/value does your brand provide, and how your brand will effectively fit within the marketplace.

DEVELOP YOUR
IDENTITY

In this next crucial step we help you to develop your brand identity, including everything from your brand name, logo design, colour palette, typography, tagline, stylings, and any other signature elements of your brand. Optional additional branding includes: business card, letterhead, and website design.

LAUNCH &
MARKETING

Time to reveal your brand to the world! Once launched we will help you with monitoring, managing and marketing your brand to best position it for success. We will help you to build your brand awareness, brand loyalty, and maximize your exposure and sales.

OUR BRANDING PROCESS

MARKET RESEARCH

The branding process always starts with research, that way we are aware of everything about your product/service and the marketplace that your brand will be competing in.

DEFINE YOUR BRAND

Next, we help you define what your brands core values... What does your brand stand for, what makes it unique, what benefit/value does your brand provide, and how your brand will effectively fit within the marketplace.

DEVELOP YOUR IDENTITY

In this next crucial step we help you to develop your brand identity, including everything from your brand name, logo design, colour palette, typography, tagline, stylings, and any other signature elements of your brand. Optional additional branding includes: business card, letterhead, and website design.

LAUNCH & MARKETING

Time to reveal your brand to the world! Once launched we will help you with monitoring, managing and marketing your brand to best position it for success. We will help you to build your brand awareness, brand loyalty, and maximize your exposure and sales.

WHAT IS A BRAND STYLE GUIDE?

You may be asking yourself, what is a brand style guide?

A brand style guide is a rulebook of sorts, containing specific guidelines on everything that defines your brand. Your brand style guide covers everything that can and will play a role in the look and feel of your brand... from your logo (primary & seconday) and the accepted and unaccepted display of your logo elements, typography and font stylesheets, colour palette, to specific graphics and imagery... Your brand style guide covers every single detail to ensure your brand is consistent no matter what the presentation or medium may be.

BRANDING SERVICES FOR ALL INDUSTRIES

No task is out of our scope here at Little Dragon, as our dynamic team of brand experts have executed effective branding and marketing strategies for brands in a diverse myriad of unique industries. From local clients here in Toronto, to many others across Canada and abroad, at Little Dragon Media, your company is in great and experienced hands.

Restaurants,
Bars & Cafes

Veterinarians
& Pet Care

Dentists &
Dental Clinics

Healthcare &
Medical Clinics

Insurance
Firms

Travel &
Tourism

Real Estate Brokers
& Agencies

Automotive

Schools, Universities
& Colleges

Montessori
& Daycare

Agriculture
& Farmland

Retail Stores

Lawyers, Attorneys
& Legal

Financial
& Banking

Arts &
Entertainment

Gyms &
Health Clinics

Our Branding Packages

BRONZE PACKAGE

  • Logo design
  • Brand style guide
  • business card design
  • letterhead design
  • website design
  • Brand strategy & marketing

SILVER PACKAGE

  • Logo design
  • Brand style guide
  • business card design
  • letterhead design
  • website design
  • Brand strategy & marketing

GOLD PACKAGE

  • Logo design
  • Brand style guide
  • business card design
  • letterhead design
  • website design
  • Brand strategy & marketing

Ready to chat about how our branding & marketing agency can help you?

OUR AWARDS & CERTIFICATIONS

BRANDING FAQ

What is Branding and why do I need to focus on it?

Branding is all about developing and delivering a customized, uniform image and set of guidelines for your business (your brand), which are adhered to both internally within your company and externally through brand marketing. Branding attracts potential consumers, helps tell your brand's story... Branding also helps to set you apart from your competition, which is crucial is today's crowded and fierce competitive marketplace.

Lastly, and definitely not leastly, successful brand marketing is absolutely crucial to increasing both initial sales and repeat sales... building brand loyalty.

Branding can also help to speed up the timeline to your brands success, by essentially folding in many elements of your marketing and advertising together at one time. Instead of developing your marketing strategy one quarter and then designing your logo in the next quarter, brand marketing works on everything at the same time, as all elements of your brand help to complete the one big picture: your brand.

Why do I need Branding Services for my business?

Your branding is of paramount importance, so if your brand identity isn’t strong and recognizable, or even if you have doubts about how strong your brand identity is, then you need to take a long look at finding proven branding services like the ones we offer here at Little Dragon... because if there is a disconnect between you and your audience, your brand, your sales, and ultimately your company suffers at great cost.

Is your brand sending either the wrong message or too many jumbled messages? Consistency is a giant key to branding! You need to develop a brand identity for your company that not only drives awareness of your brand, but also encourages and entices your target audience to buy your product and/or services.

How is my brand's logo and my brand identity different?

Your logo is most definitely a part of your branding and is a pillar to developing your brand identity, however, your logo constitutes just one piece of the large puzzle that makes up your brand.


Your logo is an integral part of your brand, but it is not your brand. Branding ties together all the elements of your identity, marketing and advertising to form a strong, focused and consistent image/message.

Why do you need a brand style guide and why is this so important?

Because brand consistency is a crucial key to establishing your brand and being able to build brand awareness, brand loyalty and ultimately brand success. Establishing a set of guidelines and display settings for your brand makes sure that your brand always carries the same look and feel, which goes a long way to crystalizing your brand in the minds of your target audience. It also lets everyone, from your employees, to marketing agencies, to your customers know exactly how your brand is presented to the world.

There are many agency's offering Branding Services in Toronto! How do I choose the right one?

We feel your pain! We totally understand that there are a lot of options in this city and that you might be struggling to choose the right one to help you with branding for your business. Branding is absolutely crucial to your success, so choosing the right branding services is a very important decision. The reality is that choosing the right agency to help develop your brand identity depends on many things, such as reputation/reviews, price, previous work examples and how comfortable you felt with them on the phone. You also want to make sure you hire a local Torontonian company and not a company that "pretends" to be here but outsources all their services offshore.

 

You want to be able to speak to the brand marketing team directly and not have to deal with communication or time zone issues. Check the agency's reviews and ratings online from its previous clients too. It never hurts to speak to a few different companies before making a decision. We at Little Dragon Media are totally transparent when it comes to our physical location, and you can find our prices, reviews and examples of our work on our website as well. Nothing is hidden! We're confident about our abilities and are one of the rare companies that have a 100% satisfaction or money back policy.