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graphic design Archives - Little Dragon Media

Tag: graphic design


5 Of The Busiest Toronto Street Corners to Advertise Your Business

Toronto has the distinction of being the largest and most dynamic metropolis in Canada. With a metropolitan population of over 2.7 million people, suffice it to say that the streets of “The Six” are bustling at any given moment. With so many bodies concentrated in this urban milieu, there are numerous intersections that provide the perfect location for a stellar billboard campaign for a brand. Exceptional print design is essential for companies to stand out and captivate audiences. Here are 5 of the busiest Toronto street corners to advertise your business. The......

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see-through-sign

Knowing how to make a sign stand out is of utmost importance if you run a local business that depends on foot traffic. Restaurants, local retail outlets, even the local dive bar. They’re all fighting for the same eyeballs and the same share of the same wallets. That’s why we’ve compiled a list of tips for making a sign stand out. This is especially important if you’re in a major city like Toronto. Sure they’ll be lots of people walking by on a Friday night in the downtown core, but all that......

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employee-at-a-deli

There are many things to consider when designing an employee handbook. The first rule of thumb should be something that every employer seems to overlook: don’t design a boring employee handbook. Every new employee that starts working for your company just assumes that whatever they’re going to read on the first or second day of working for you is going to be super mandatory and super boring. That probably doesn’t set the tone for how you want people to feel when they come to work every day. Coming up with a cool......

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16 Tips for a Kickass Brochure Design

When you think of putting together a brochure for your company or project, you probably think of something that folds in thirds, has a generic stock photo on the front of someone smiling and features a few nice headings with some text on a white background. While most brochure designs you pick up at your doctor’s office follow this template, the truth is you don’t need to limit your brochure designs to that kind of a traditional style. There are so many things you can do with graphic design that you’ve probably......

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10 Graphic Design Tips for a Kickass Logo

One of the preeminent American art directors and graphic designers of the twentieth century was Paul Rand. Renowned for his designs of corporate logos, Rand was responsible for some of the most recognizable brands including the logos for IBM, UPS, Westinghouse, and ABC, just to name a few. Inarguably a genius of design, he once famously stated, “If, in the business of communications, ‘image is king,’ the essence of this image, the logo, is the jewel in its crown.” The man knew what he spoke of. We here at Little Dragon have......

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