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You’ve already published content on your blog, but the material is becoming stale and it’s not performing as well as you would like. It’s not generating leads, it’s not driving sales, and organic traffic is in a nosedive. If this sounds like your existing content, you need to make some changes. Luckily for you, re-optimizing your search engine optimization (SEO)…
In a previous blog post, we gave you the most effective restaurant menu design tips. If you haven’t taken a look at them yet, go ahead and do that now. If you’re one of those people that likes to read the TL; DR (too long, didn’t read) section of an article, here’s a summary of everything you need to consider…
Employ these simple tips for creating a good medical website and set yourself apart from everyone.
Your company’s monthly newsletter isn’t worth much if nobody reads it. Unfortunately, most newsletters share this fate—either by relegation to the spam folder or they're left buried and unopened in the depths of the inbox. According to an October 2019 MailChimp study, the average open rate for email marketing campaigns is 21.33 percent. If you want your email marketing campaign…
Whether you’re a small e-commerce vendor, a budding brick and mortar business owner, or a digital marketing agency, the last thing you want to happen to your online brand is a Google penalty. If Google flags you with a penalty, it’s going to seriously hurt your website’s search engine rankings, tank its visibility, and take away from your sales. Most…
There are many SEO tactics that work well for dental services, but if you’re a dentist focused on what you do best, you probably don’t know what those tactics are. Let this blog post be your guide and act as your primer towards mastering local search engine optimization for your dental services. Employing just a few of these tips on…
You probably know what search engine optimization (SEO) is, and how important it can be for improving your website’s visibility and generating leads. Equally important is app store optimization (ASO), which is a lesser-known marketing technique that can do more to pad your bottom line than optimizing for search engines. There are nearly 3 million Android apps on the Google…
Chatbots are like virtual assistants for your customers. They use artificial intelligence (AI) to conduct natural language conversations, understand the user’s wishes, and direct them to their desired endpoint with minimal human inputs required. For years, it seemed that chatbots were poised to take over. Industry titans such as Facebook and Microsoft introduced proprietary chatbots in 2016 and, seemingly overnight,…
