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Do you run a startup or a growing business and are in need of expert marketing leadership but not ready to commit to a full-time Chief Marketing Officer (CMO)? At Little Dragon Media, we are excited to announce our new Fractional, Interim, and Virtual CMO services—designed to provide you with high-level marketing strategy, leadership, and execution without the costs and…
When a pay-per-click (PPC) campaign is running smoothly, delivering great results, and hitting its targets, it's best to avoid messing with it. That's what I've learned from doing this for over two decades, and that's what most other PPC experts will tell you. Here at Little Dragon, we've had quite a few clients in the past that wanted to pause…
You don't want to lose your hard work and see your site go down. Website owners, especially those using popular CMS platforms like WordPress, face numerous threats ranging from relatively harmless (but undoubtedly annoying) spam, to serious hacking attempts that can take down your website and irreversibly delete your data. Most of us tend not to worry about security until…
AI is now arguably the best tool for content writers. Whether you're writing blog content, or ad copy for Google Ads, tools like Gemini or ChatGPT can help provide you with a lot of great content ideas. However, if you use the answers these tools spit out verbatim in your content, your content will surely be flagged by AI detectors,…
At Little Dragon, we've been helping businesses in Canada and the US with their Google Ads campaigns for over a decade. You might have tried running your own Google Ads campaigns, and have seen how much expertise, work and effort it takes to generate a positive ROI... Ensuring your Google Ads campaigns are ROI-positive takes time, expertise, and ongoing optimization.…
You want to start your own business in the beautiful province of Ontario and not sure where to start? You're at the right place. At Little Dragon Media, we know a thing or two about registering a new business in Ontario, as we've been working with new Ontario business owners for over a decade now, to help them kickstart their…
At Little Dragon Media, a lot of clients and prospects often ask us if they should invest in SEO or Google Ads. Now, while our answer is always "If you can afford it, you should do both!" (for several reasons) we understand that some businesses are dealing with a small budget and can only afford one of these marketing channels.…
At Little Dragon Media, we manage and optimize a ton of Google Ads account on behalf of our clients, and I can tell you that Google Ads Editor is a lifesaver for advanced users like us. In this post, I'll break down what Google Ads Editor is and what you can do with it, so you can determine whether or…
