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What is Business Insurance? Do Canadian Entrepreneurs Need It?

You may be wondering what business insurance is, whether it applies to your specific industry, and what type of coverage you should get as an entrepeneur or small business owner... In this post, I'll break it all down for you, as our small business insurance policy has been quite handy to cover us during an unexpected event that happened earlier…
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Getting Spam Leads on Google Ads? Block These 51,672 Email Providers...

If you're running lead gen campaigns on Google Ads, you probably have dealt (or are dealing with) spammy form submissions, despite setting up captchas. It's frustrating, I know! No Google Ads account is immune to this issue, especially when you are grow large enough that you are getting hundreds or thousands of clicks per day. Now, while there is no…
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7 Crucial Google Ads Tips for Carpet Cleaners

Here at Little Dragon Media, we have a lot of experience when it comes to helping carpet cleaning companies (and all types of cleaning companies) generate leads through Google Ads. Now, in this article I want to cover seven crucial tips that most carpet cleaning experts are overlooking. Applying these tips can skyrocket your ROI. Here they are: 1) Target…
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5 Google Ads Tips for Cleaning Companies

At Little Dragon, we've been helping several cleaning businesses improve their lead acquisition through both Google Ads and SEO for decades. We've experienced a 300% ROAS recently for a specialized cleaning company after only 2 months of the campaign being live. This led me to want to create this post to share with our audience the 5 reasons why I…
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Here's What TTC Advertising Costs...

2024 UPDATE: we have been inundated with calls from businesses interested in TTC ads since we published this article. We want to clarify that we don't offer TTC Advertising. Pattison is the agency that handles TTC ads. We are a Toronto-based agency that offers logo design, SEO and Google Ads services strictly. As of the end of 2023, close to…
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Google Ads Coaching - Who Can Benefit From It?

Google Ads coaching can help you learn how to optimize your campaigns by yourself, as opposed to hiring an agency (*ahem* like us *ahem*) that will do the work for you. It's a service that can help you save a lot of money in the long run, provided you have the time and willingness to be coached :) What is…
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Shopify vs Etsy: What's Best to Sell Online?

If you want to sell your products online but are wondering whether you should go with Shopify, the famous e-commerce platform, or Etsy, the artsy online marketplace, you're at the right place. At Little Dragon Media, we have helped a ton of small businesses in Toronto, Canada and beyond launch a robust Shopify store. We also have helped many companies…
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3 Experts Share their Social Media Marketing Tips for Dentists

Dentists aren’t exactly experts when it comes to social media marketing. That said, a savvy dentist focused on building their business is naturally going to want to hire a social media consultant or firm to help get things going. The reality is, dentists are looked to as experts on everything surrounding oral health and cosmetic dentistry. They should be. They…
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