Google Ads coaching can help you learn how to optimize your campaigns by yourself, as opposed to hiring an agency (*ahem* like us *ahem*) that will do the work for you. It’s a service that can help you save a lot of money in the long run, provided you have the time and willingness to be coached
One thing I realized in my 20 years+ career of running Google Ads accounts for various clients is that in many cases, business owners may just need some coaching, as they already have the basics covered and just need to learn a few tweaks and strategies to take their account to the next level.
As the old proverb says: instead of giving a man a fish, teach them how to fish, right?
I tell my clients that Google Ads Coaching can help them go from beginner to advanced and, therefore, help them save money by launching and managing their own campaigns rather than having to pay an agency an ongoing management fee.
Google Ads and PPC in general can drain your budget very quickly if you don’t know what you’re doing. At Little Dragon Media, we’ve offered Google Ads coaching services for many types of businesses and entrepreneurs over the last decade, so we understand the most common issues that people face when it comes to PPC and know how to teach them to avoid such issues.
Google Ads or PPC coaching is basically like taking tutoring or private learning classes with an expert in the field. Here at Little Dragon, our coaching covers the following topics:
Google Ads coaching can help these business owners understand how to tailor their advertising strategies to meet their specific goals, whether that’s increasing online visibility, driving sales, or generating leads. A coach can provide personalized advice on budget allocation, keyword selection, ad copy optimization, conversion tracking, and much more, helping business owners maximize their return on investment in Google Ads.
Q: What’s the difference between hiring a Google Ads coach and hiring a Google Ads Management agency?
A: here at Little Dragon Media, we do both. I would say that coaching is best for those that have the TIME and DESIRE to learn to optimize their own campaigns. If you don’t have the time and would rather hire an agency that will completely manage your Google Ad campaigns, then coaching isn’t right for you and you should probably hire an agency like us to handle your campaigns.
Q: How much does PPC coaching cost?
A: we charge $250 per hour for our coaching services. We can conduct these sessions either through Zoom, phone or in-person (Toronto midtown office). We can also travel to you and coach your marketing assistants or teams but additional costs will apply in this case.
Q: What can I expect from a Google Ads coaching service?
A: you can expect to get better at Google Ads and learn how to get a better ROI from your campaigns. Your coach can go over your PPC account with you and identify areas that need improvement. He can also create a custom learning plan, and answer any question you may have about Google Ads or PPC in general.
Q: What industries can benefit from PPC coaching?
A: any type of business can benefit from coaching. Are your clients searching for your services or products on Google? If the answer is yes, then you are a prime candidate for Google Ads coaching. If the answer is no, then this isn’t for you. We have coached lawyers, dentists, plumbers, financial advisors, chiropractors, retail business owners, e-commerce owners, travel agents and many other types of businesses.
Tech Entrepreneur, Author, and CEO of Little Dragon Media. Passionate about entrepreneurship, philanthropy, digital marketing, blockchain, finance, investing, health fitness & nonprofits.
Don't let your competitors take over. We'll help you climb to the top and get more clients.
Don't let your competitors take over. We'll help you climb to the top and get more clients.
© 2024 Little Dragon Media. All Rights Reserved.
We respect your privacy. Your information will only be used to contact you. We will not share, sell, or distribute any information provided.
We respect your privacy. Your information will only be used to contact you. We will not share, sell, or distribute any information provided.
We respect your privacy. Your information will only be used to contact you. We will not share, sell, or distribute any information provided.
We respect your privacy. Your information will only be used to contact you. We will not share, sell, or distribute any information provided.
We respect your privacy. Your information will only be used to contact you. We will not share, sell, or distribute any information provided.
We respect your privacy. Your information will only be used to contact you. We will not share, sell, or distribute any information provided.
We respect your privacy. Your information will only be used to contact you. We will not share, sell, or distribute any information provided.
We’re 100% Local
Zero Outsourcing
Canadian Owned and Operated
We Give Back to Local Charities